Women's New Media

Tips for Coping with Stress

There's been a lot of talk the last few days about the effect of stress on women. Need to figure out how to deal with stress? Well if you're a woman and even barely alive, I'll guarantee that you're dealing with stress in your life, career or relationships. Here's some help for those with a budget and a little time and for those with just 10 minutes to spare:

1. Sign up for the next Camp Bombshell, a 3-day camp run by six women from Miami where harried women can bond over archery and canoeing or "sit on the porch and smoke cigarettes".
2. Visit the Health section of BBC's website for tips on Coping with Stress - As the BBC put it 'We're not weak or neurotic because we're stressed - we're stressed because we're human.'
3. Watch a quick Video program from the National Geographic on the difference between physical stress and psychological stress - yes the latter form is reason why you gain weight when stressed.

Honda Humms it Up

I've been out looking at cars for the last couple of weeks and finally made a decision today to go with my heart and my conscience. I bought a fuel efficient Honda. Yes I did go for the leather seats and moonroof so I'm not sacrificing comfort but I feel good that I'm back to driving a small zippy car rather than a small thirsty SUV.

Speaking of zippy things, here's a great example of a viral marketing campaign from Honda that will get your heart going. Even if you aren't a Honda lover, if you love creativity and cars, or just get a kick out of adults making noises like kids, you'll get a kick out of this musical video. (Mary Beth heard about it and sent it to me.)

Welcome to Women's New Media

Welcome to the Women's New Media blog. Your authors are Mary Beth Schoening and Julie Woods, co-founders of Women's New Media, a marketing services firm dedicated to helping companies create better products and services for women and their families by helping them connect better with women through digital media and online communities.

This blog will cover many topics related to women, the issues they care about and how to use new media and communities to connect with them.

Specific topics are: Marketing to Women, Family, Fun, Work/Life Balance, Society, Culture, Books, Blogging and Podcasts. More topics will be added as we develop the blog and get your feedback.